BYU to sports fans: Don't use social media to recruit | Print |
Written by Industry News Services   
Friday, 17 August 2012 13:51

by Andrew Adams

It's not uncommon these days to see fans of college sports teams go on Twitter, or even Facebook, and follow and message potential recruits. Sometimes it's a congratulatory message about a big performance in a game. Sometimes it's a tweet encouraging the high schooler or junior college athlete to choose a given school.

Thursday, BYU became the latest on a growing list of schools to offer a warning to its fan base not to engage in those activities, saying fans could potentially be considered by the NCAA to be "boosters" making improper recruiting pitches.

The compliance office Twitter account (@BYUcompliance) posted this message: "Boosters/Fans: Please do not use @'insert prospect twitter handle' to encourage enrollment at BYU. Leave the recruiting to the coaches!"

BYU director of compliance, Chad Gwilliam, described the trending behavior as "problematic," "difficult" to stay on top of, and something that is a growing concern to schools across the country.

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